Monday, 7 April 2014

SBI: Marketing Quiz

1. Bancassurance is a relationship between Bank and�
a. Education
b. Insurance Company
c. Employee
d. Customer
e. All of these


2. BIM stands for�
a. Bank Insurance Model
b. Book In Management
c. Bank In Money
d. Bank Investment Model
e. All of these

3. Effective Communication is�
a. Good Vocabulary
b. A sine�qua�non for marketing
c. Not required of demand exceeds supply
d. All of these
e. None of these

4. Which is not a part of 7 P's of marketing?
a. Price
b. Policy
c. Product
d. People
e. Process

5. Market Plan can be for�
a. A brand
b. A product
c. Product line
d. All of these
e. None of these

6. Solid marketing strategy is the fundation of a�
a. Sales
b. Budget
c. Well�written marketing plan
d. Market
e. All of these

7. Which is/are promotional content?
a. Sales Promotion
b. Branding
c. Direct Marketing
d. Advertising
e. All of these

8. Marketing strategy means�
a. To introduce in sales promotion scheme
b. Population
c. Perseverance
d. Demands
e. Networth

9. Customisation means�
a. Making Few change according to client requirement to an already existing product
b. Test
c. Production
d. Costing
e. All of these

10. Marketing should be resorted�
a. Only among rich person
b. Depends on income
c. Only in crowded areas
d. Depends on the product
e. Only among the poor



ANSWERS:
1. b
2. a
3. b
4. b
5. d
6. c
7. c
8. a
9. a
10. d


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